Product Labels
Dog Products Lineup
Bright colors and a unique "mascot" for each product make for an attractive appearance on the shelf. Products clearly go together, but are easily distinguished by the color scheme.
Front Label
Key benefits are highlighted while presenting a professional appearance. The conflicting logo styles presented a design challenge. This label design was an attempt to navigate a transition period from the product's prior name recognition as MyBeau PRO, while moving towards the product's new identity as part of the palaMOUNTAINS line of equine nutritional products.
Back Label
The need for usage information in English and Spanish, company information, barcode, ingredients, and detailed nutritional information provided a real challenge to space utilization. At the same time, extreme attention to detail was very important.
